Mairs Antiques is an online antiques dealer based in the Malvern Hills Worcestershire. The brief in question was to develop an online presence and to create an ecommerce platform to aid and support the ebay sales.
Firstly, the client had no branding and limited knowledge of social media and online sales, other than the ebay platform. This industry is saturated with dealers worldwide so I needed to create a brand unique to the client.
Opencart was the chosen platform, based on its ease of use and connectivity between Adobe Lightroom via FTP and being able to interlink with ebay and google merchant shopping.
The theme for the site has been developed over an number of years and has under gone numerous changes. The initial theme was purchased in 2011, but I have worked closely with the themes original developer to enhance the shopping experience for customers and bug test some of the features on various devices.
I have tutored the client on how to take sharp and clear product photos, based on my own previous experience and import, tweak contrast and colour in Adobe Lightroom before uploading both to ebay and this opencart shop.
If you are looking to start or develop an existing website for online sales please feel free to contact me.
Updated: 21st October 2017
Richard Mairs has now closed Mairs Antiques and setup a new local business in Great Malvern. Please check out Sweet Street Malvern. I had the pleasure of working with him again on his new business.